No Excuses

No Excuses!, by Brian Tracy

Achieving one’s ultimate potential requires self-discipline. There are no real shortcuts or excuses in life. Blame, rationalization, and justification do no good. Only self-discipline builds stronger relationships and marriages, well-adjusted children, healthful lifestyles, successful businesses, financial independence, and happiness.

Identifying the root of one’s worry is the first step to eliminating worry and its abiding sense of fear. When you free yourself of worry and fear, you are able to focus your energy and intellect on proactive solutions to your problems. In the process, you’ll gain wisdom and discover new talents that will empower you to resolve your difficulties and will significantly reduce the likelihood of your worst-case scenario becoming a reality.

• Separate the relevant from the irrelevant
• Make it a habit to do more than is expected
• Forget blame
• Stop choosing the easy way out
• Re-wire your brain for happiness

Do it or don’t do it—but don’t make excuses. Stop using your brain to think up elaborate rationalizations and justifications for not taking action. Losers make excuses; winners make progress. Your ability and willingness to discipline yourself to accept personal responsibility for your life are essential to happiness, health, success, achievement, and personal leadership. Accepting responsibility is one of the hardest of all disciplines, but without it, no success is possible.

Goals that are not written down and developed into plans are like bullets without powder in the cartridge.

Action Steps:

1. Develop your character. Study the values you most admire in others and practice those values
in everyday behavior. Remember your children are always watching.
2. Choose action over excuses. In what areas of life do you place blame on someone or something else? How can you use your intelligence to solve and resolve issues and make progress?
3. Make yourself an appreciating asset! Invest 3 percent of your income in advancing your education. What skills do you need to develop? Where can you attain the information you need to improve in that area?
4. Describe your ideal client in detail.
5. Keeping your ideal client in mind, develop (or evaluate) your marketing plan. What can you do to reach and effectively convert that person from potential client to a purchasing customer?
6. Begin working toward financial independence today. Start setting aside 1 percent of your income in a
financial freedom account.
7. Resolve to make the rest of your life, the best of your life. What is the first thing you should change or do?